We’ve posted a previous storytelling session with Edel golf clubs, giving us the opportunity to capture the product in its natural environment. Additionally, we wanted to do more to show off the artistry and craft of the clubs and show off their true detail.

This shoot was a lot of trial and error, giving us the opportunity to play with several different layouts, backgrounds, angles, and overhead/side lighting. Our goals were to showcase the professional and bright chrome detailing of the clubs while still being playful and creative with the execution.

We used plain black and white backdrops for a basic look but also brought in shiny bubble wrap textures and greenery from plants in the studio for a more creative spin.

Overall, this brand is one of our favorites to shoot for. Their professionalism, craft, and dedication to their clientele is top notch. Check them out next time you’re in need of new equipment for the green.